Backed by YCombinator

AI Ad Creative Testing Tool for creative variant testing & performance prediction

Test ad creatives, compare variants, score new concepts, and find what to launch next with GetCrux.

Book a Demo Get a free scan
  • Free scan
  • No ad account access
  • Report in your inbox within 24 hours

Trusted by growth & creative teams at

  • Cloaked
  • Motion
  • Rappi
  • Jerry
  • Rocket Money
  • Noom

GetCrux helps enterprise growth, creative, and performance marketing teams turn creative testing into a repeatable workflow.

  1. 01Evaluate launched creatives
  2. 02Compare new variants
  3. 03Score pre-launch concepts
  4. 04Decide which creative variables to test next

Beyond dashboards

Test ad creatives with performance data, not guesswork

Most ad creative testing tools stop at dashboards. GetCrux goes deeper, linking every ad element to real performance.

  1. 01Connect your ad accounts & data
  2. 02AI watches & labels every ad
  3. 03Labels link to CAC, ROAS & more

So you can finally answer:

Which variants are producing winners?

Which hooks should we repeat?

Which messages should we stop testing?

Which ad concepts should we launch next?

AI ad testing tool · Creative optimization layer

Creative testing software for enterprise paid media teams

GetCrux is built for high-volume creative testing across Meta, TikTok, Google, YouTube, and other paid media channels.

  • Cross-channel comparison

    Across campaigns and channels.

  • Ad variation testing

    By hook, message, CTA, format, talent, and concept.

  • Winning patterns

    Spot winners and repeatable creative patterns.

  • Every format

    Static, video, carousels, headlines, copy, and CTAs.

  • Custom win criteria

    By campaign, market, platform, or KPI.

  • Source-of-truth data

    BI, MMP, attribution, and first-party data.

  • Patterns into briefs

    Briefs, scripts, and new creative concepts.

  • See it on your own creatives

    Book a Demo

AI Creative Analyzer

AI creative testing that explains why ads win

The AI Creative Analyzer breaks every ad into testable variables, groups similar ads, and shows what made the winners different.

Then: Repeat Pause Refresh Isolate
Patterns foundFatigue · shifts · recurring winners
Hook

Problem-solution hooks beat feature-led hooks

Talent

UGC with the brand in the first 5s wins more often

Fatigue

Fear-based messaging is fatiguing faster than trust-based

Free creative scan

Find out what’s winning in your ads. And for your competitors.
  • Free
  • No ad account access
  • Report in your inbox within 24 hours
Get a free scan

From the teams using GetCrux

We’re able to find insights, convert to creatives and launch in days rather than weeks.
Pulkit GuptaHead of Marketing, Cloaked
10xCloakedScaled with a 2-person marketing team 5xJerryFaster from insights to creatives 7,600+MotionAssets tested in 4 months Read the case studies

Pre-launch creative testing

Score pre-launch creatives before spend goes live

Upload or generate new concepts, and GetCrux scores each one against your historical winners.

  • Prioritize which ads to launch first
  • Cut low-quality creative volume
  • Check new ads against proven winning patterns
  • Send stronger test batches to media buying

Predictive creative testing, built on what’s already working in your account.

Book a Demo

Integrations

Compare ad creatives across Meta, TikTok, Google, and BI data

GetCrux connects to your ad platforms and data sources, so creative testing runs on the metrics your team trusts.

Ad platforms

  • Meta
  • TikTok
  • Google
  • YouTube
  • LinkedIn

BI & analytics

  • Snowflake
  • Tableau
  • Power BI
  • Looker

Attribution & mobile

  • AppsFlyer
  • Northbeam
  • Triple Whale
  • Adjust
  • Singular

Your own data

  • Custom metrics
  • Attribution models
  • Funnel data
  • KPIs

Cross-channel creative testing: compare one creative, format, or message across platforms.

Beyond A/B testing

Compare every creative variant by the elements that matter

Go beyond simple A vs. B. GetCrux labels every creative by these variables, plus custom AI labels for any hypothesis.

Creative variables
  • Hook
  • Headline & primary text
  • CTA
  • Offer
  • Message angle
  • Product feature
  • Visual setting
  • Talent or creator type
  • Video length & pitch timing
  • Static vs. video
  • Audience persona
  • Competitor-inspired concept
  • Your custom AI label
Got a hunch? Test whether these work better:
  • Blue backgrounds
  • Founder-led videos
  • Aspirational talent
  • Product shots
  • Region-specific offers
  • CTA structures

AI Copilot

Turn creative testing into new ads, briefs, and scripts

Turn test results into action. The GetCrux AI Copilot writes briefs, scripts, and variant ideas from what already works.

  • Find what winners share
  • Generate concepts from winners
  • Write scripts from top hooks
  • Fix near-winner creatives
  • Recreate competitor ideas on-brand
  • Plan your next creative sprint
Book a Demo Get a free scan

Before & after

Replace manual creative testing and naming-convention analysis

Swap error-prone manual work for GetCrux’s automated labeling and performance linkage.

Say goodbye to

  • Spreadsheet-based creative reviews
  • Manual tagging
  • Naming-convention-based analysis
  • Platform-only reporting
  • Random creative iteration
  • Subjective debates about why an ad worked
  • Static dashboards that don’t say what to test next

With GetCrux, every creative is

  • Searchable
  • Labeled
  • Comparable
  • Tied to performance

Reporting

Share creative testing reports across teams

One shared view of what’s working, for creative, performance, analytics, and leadership teams.

  • Custom dashboards & executive summaries
  • Creative patterns next to source-of-truth metrics
  • Trends by campaign, channel, brand & time
  • Thousands of creatives across accounts

FAQ

Frequently asked questions

What is an AI ad creative testing tool?

Software that labels the elements in every ad and links them to performance, so you can spot winners.

Can GetCrux score ad creatives before they launch?

Yes. GetCrux scores new concepts against your historical winners on patterns, messaging, visuals, and engagement.

Which ad platforms and data sources does GetCrux connect to?

Meta, TikTok, Google, YouTube, LinkedIn, plus BI and attribution tools like Snowflake, Looker, and AppsFlyer.

How is GetCrux different from creative reporting dashboards?

Dashboards show which ads won. GetCrux explains why, then turns those patterns into briefs, scripts, and tests.

Will my creatives and performance data be used to train AI models?

No. GetCrux never trains in-house or third-party models on your data, and only uses enterprise APIs that ensure this.

Get started

Build a repeatable creative testing workflow with GetCrux

Need an AI ad creative testing platform that predicts winners and tells you what to launch next? That’s GetCrux.

Book a Demo Get a free scan
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