Cloaked scaled 10x and raised $375M with a 2-person marketing team using GetCrux
Pulkit Gupta
Head of Marketing, Cloaked
Backed by 
Automated creative testing that tells you what to launch next.
GetCrux runs your creative testing loop end to end: tagging every ad, reading results across ad platforms, explaining why winners win, and queuing the next round of on-brand variants in minutes.
Trusted by the best teams
THE PROBLEM
You don't need more A/B tests. You need a tighter feedback loop.
Manual creative testing tells you which ad won. It rarely tells you why, and by the time you find out, the winner is already fatiguing.
01
Results without reasons
Ads Manager ranks ad IDs. It can't say whether the hook, the creator, the pacing or the CTA moved the number, so every next test starts from a guess.
02
Spreadsheets don't scale
Tagging hundreds of ads by hand across Meta, TikTok and Google eats the week your strategists should be spending on new concepts.
03
Winners fatigue first
Reading a test, writing the brief and producing the follow-up takes weeks. Meanwhile your best ad decays and CAC creeps up.
HOW IT WORKS
Automated creative testing, in one self-improving loop
WHAT GETS TESTED
Every hypothesis, tested and explained
Ask the questions your team argues about in creative reviews. GetCrux answers them with your own performance data.
Which format wins?
UGC monologue vs street interview vs skit
Outdoor location vs indoor location?
Where should the product show up?
Product plug in first 3 seconds or mid-way?
10-sec video vs 1-min video
Which creators build the most trust?
Best influencers for your audience
What comments and reviews say about you
Why does this format work for competitors?
Competitor ads that keep spending
Trending organic formats
RESULTS
From 4 weeks to
From 4 weeks to
4 minutes per ad
Under 10 minutes per usable creative with GetCrux, compared with 2–4 weeks through a creative agency. Your testing cadence stops waiting on production.
Book a demoSuccess stories from the fastest growing teams
GETCRUX VS. THE ALTERNATIVES
One testing loop instead of three disconnected tools
| Capability |  |
Creative gen tools | Creative reporting tools | Creative agencies |
|---|---|---|---|---|
| Automated workflows | ||||
| Feedback loop based on performance data | ||||
| Time per usable creative | <10 min | 30–60 min | 2–4 weeks | |
| Creative production cost | Only pay for the creatives you like | Burns credits on every edit and regeneration | Doesn't support | $500–$3,000 per concept |
| Integrations with your custom source of truth | Any data source | |||
| Follows brand and legal guidelines | Built for enterprises and regulated industries | |||
| Competitor insights | Ad-hoc |
FAQ
Frequently asked questions
What is an automated creative testing tool?
An automated creative testing tool runs the creative testing loop for you: pulling ad performance from your platforms, labelling every creative by its elements, finding the patterns behind winners and losers, and recommending or generating what to test next. GetCrux replaces manual tagging and spreadsheet analysis with that loop.
How is this different from A/B testing in Meta Ads Manager?
Ads Manager tells you which ad won a split test. GetCrux tells you why, tying results to hooks, messaging, visuals, pacing and CTAs across every ad and platform, then turning that into the next hypothesis and the variants to test it.
Can GetCrux test creatives before we spend?
Yes. New variants are scored against your account's past winners and the KPI you choose, so weak ads get reworked or cut before launch. Live results then confirm or correct the read, and feed the next round.
Which ad platforms does GetCrux support?
Meta, TikTok, Google, YouTube, LinkedIn, Pinterest, Snapchat, Reddit, X, The Trade Desk and AppLovin, plus attribution and data tools such as AppsFlyer, Singular, Adobe Analytics, Looker and Snowflake.
Will our creatives and performance data be used to train AI models?
No. GetCrux doesn't train any models, proprietary or third-party, on your data, and uses enterprise APIs of trusted models that explicitly ensure this.
What's included in the free brand scan?
10 new ads for your brand, delivered within 24 hours. No ad account access is required to get started.
Ready to 4x your
creative output?
See your own creative testing loop running on GetCrux, with your ads, your KPIs and your brand kit.